Turn the Spotlight on Your Local Business

NewsBreak today unveiled SPOTLIGHTS, a program that helps small business owners tell their stories and puts those stories in front of the people most likely to care—the 40 million monthly active NewsBreak readers across the U.S.

You’re a small business with a great story—but no marketing budget or dedicated marketing manager. 

Your neighbors want to know what’s new in the community: the restaurant that’s opened downtown, the ex-teacher offering tutoring two blocks over, and the family-run laundromat celebrating thirty years in business. But those stories never reach them. 

At NewsBreak, we’re doing something to change that disconnect. 

Every day, more than 10 million readers across the U.S. turn to NewsBreak for local news and community information. And we know that the person who reads local news is exactly the person who wants to support local businesses.

SPOTLIGHTS by NewsBreak is a new program we designed to bring your local business story to the people most likely to care about it—your neighbors. 

This program works like a conversation. You answer a series of simple questions, designed to draw out the details that make your story compelling. You have complete control over the finished article—reviewing, editing and improving it before it goes live. We then publish the story on NewsBreak, with hyperlocal targeting to reach readers in your own neighborhood. We also send localized push notifications to alert the community directly. 

Angela Mose joined SPOTLIGHTS pre-launch last year to share the story of Pasifika Grill & Bar – a new restaurant in Bellevue, WA that serves island-inspired cuisine with the warm hospitality of island culture. She says: “The article was fantastic! It was great to have something to re-post on our socials and we got a bump in followers after the story was published.”

Frankie Ferraro’s Glenville Pizza has been a Greenwich, CT community icon for 50 years – first under his father Vincent and now under the care of Frankie and his younger brother Vinny Jr. His SPOTLIGHT story created an emotional connection with long-term customers and new fans. 

“The article was written very well and really hit home. I love the fact that NewsBreak is helping local family-owned businesses in a world that is trying to destroy us,” he says.

Every business has a backstory. SPOTLIGHTS by NewsBreak surfaces those stories, turning local business owners into local celebrities and giving them a new way to get people through the door when foot traffic alone isn’t enough. 

Bringing the flavors of the Pacific Islands to Bellevue, Angela Mose shared the story of Pasifika Grill & Bar with friends and neighbors on NewsBreak

Frankie Ferraro is using new channels, like NewsBreak, to keep connecting with the Greenwich community and continue his father’s 50-year legacy at Glenville Pizza

Five Local Heroes We’re Proud to Spotlight

The latest batch of SPOTLIGHTS-featured businesses highlights five owners who embody the drive and innovation of modern entrepreneurship:

  • Spirit Animal Sanctuary: The niece who took over a Boonville, NY animal sanctuary to provide a forever home to dogs most shelters won't take 
  • Ares Physical Therapy: The young gymnast who pivoted to physical therapy after an injury and now serves other athletes in Waukesha, WI
  • IntermezzoStudio: The Long Island, NY voice and piano teacher who has been sharing her gift since age 14 and now runs a full music school 
  • K Imperial Fine Art: The San Francisco, CA gallery owner who measures success in the artists discovered and the collectors who find work they love 
  • Dana Street Roasting Company: The roastmaster who has anchored his Mountain View, CA community for 30 years and is now also bringing craft-roasted beans to doorsteps access the Bay Area

Get Featured Today

Join the thousands of businesses already reaching their neighbors through NewsBreak. Sign up for SPOTLIGHTS by NewsBreak at localbusiness.newsbreak.com and let us help you showcase the impact you’re making, with one feature article and push notification included free of charge. 

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Turn the Spotlight on Your Local Business